President / CEO

R. Harrison

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FOUNDER

RODRIGO GUTIERREZ

Corialent

12 years ago, Rodrigo decided that the Coca Colas of the world shouldn’t be the only ones who get to have all the fun in the advertising industry. He was sick of all the dull, corporate, navy blue and white B2B work out there. Business people are people too. Corialent specializes in B2B marketing that doesn’t suck. And they want to get the rest of the industry drinking that delicious KoolAid.

Corialent Now Conference
Sat
, 
September 
28
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Communication Skills

Communication skills are vital in all types of relationships and business. Strong communication skills are required not only in personal but also in professional and social relationships. This can be a very difficult thing to achieve and requires years of practice. But it is possible to improve your skills for communication. Communication training or communication skills development, therefore, refers to different kinds of training to develop those necessary communication skills in yourself.

Communication is necessary in all kinds of relationships. In fact, employers actually prefer good communication skills in their employees. Effective communication skills are vital for your success in many different circumstances. Therefore, it is important for businesses to provide training for its employees on how to communicate well and how to promote good communication skills in their workplace. This will make your business more successful and help you hire great employees who can work well with your other employees.

Communication is actually used in all business activities. For example, in the office, there are telephone communications, face-to-face communication, and computer-based communications and networking. When you think about the various kinds of communications skills that you use in your everyday life, you will immediately see how important these skills are and how they can help you succeed in the business world.

There are a lot of communication skills that you need to master if you want to succeed in the business world. However, you can always improve the way that you use these skills. Here are some techniques that can help you learn more about nonverbal communication:

o Observe. Communication is really about observing others and then being able to adapt and change them to your advantage. In the workplace, this means observing what your employees are saying and doing. Communication doesn't only involve the written word but also involves the nonverbal aspects of body language and gestures. So, if you want to be able to communicate better in the workplace, it would be best to observe your employees' body language, facial expressions and tone of voice.

o Communicate with Creativity. Communication isn't just about being able to speak and write well but it also involves being able to persuade and influence others. For this reason, good communication skills are really about persuading your employees and building their trust towards you and the company. In order to persuade your employees, you need to be a good communicator.

o Use the Nonverbal Communication. Communication doesn't only involve the written and spoken word. It also involves nonverbal signals and body language. In order to better understand others, you need to know how to interpret their nonverbal signals. One great way to improve your communication skills is through learning how to send and receive nonverbal signals to influence and motivate your employees.

o Use Empathy. Although many people think that they already have great communication skills, empathetic leaders are rare and far between. You can never judge a book by its cover, so what's the best indicator of whether or not a leader has great communication skills? Well, probably the amount of time he or she can spend understanding and listening to his or her subordinates' needs and feelings.

o Improve Your Workplace Communication Skills. Remember that even though you are the boss, there will be times that you need to make a tough decision and be able to do that with professionalism and effectiveness. If you cannot communicate effectively, then chances are you will be having a difficult time communicating with your subordinates. So if you want to succeed at work, you need to be able to communicate effectively.

o Improve Your Personal Life. This is another important step in becoming a great leader or a great communicator. No matter how great your professional life is, there will always be times that you will have to take personal life on the shoulder. Even in a professional life like the office, there will be situations where you have to put yourself on the shoulders of others. With great communication skills, however, you can reduce your stress level and help others as well by making them feel more comfortable. Of course, having a great relationship with your subordinates and with other people will also help you a lot in getting things done.

As a conclusion, you should realize that there are many reasons why you need to be good at communication skills. One of which is the ability to lead effectively and positively. As an individual, you need to be able to communicate on various issues such as problems, issues related to work, issues, concerns and many others. Being able to communicate in any kind of environment will help you communicate effectively. In the digital age, you can even use tools and applications that will help you communicate effectively and accurately. So better stay tuned for future articles by the author.

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DETAILS

DATE

DATE

September 
28 
2019 
7:00am 
11:00pm

LOCATION

TIME

Saturday 
7:00am 
11:00pm
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LOCATION

WHO SHOULD ATTEND

The Corialent NOW Conference is an invite-only event for senior-level marketers in the B2B sector. We’re filling the room with CMOs, creative directors, veteran agency executives, brand directors, and industry analysts. The goal: to get the smartest minds in B2B marketing in one room and then learn a whole lot from each other. Let's do this.

The day we've all been waiting for

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WHAT TO EXPECT

01

best practices

Learn best practices, strategies and ideas you can implement today.

02

GAIN INSIGHT

Hear from from some of the most innovative B2B marketers and technologists in the biz.

03

INSPIRATION

Leave inspired, invigorated and empowered.

WHAT WILL GO DOWN

DAY 1

8:30AM

Breakfast and sign in


9:30AM

Opening Remarks

"The B2B Comeback"

Rodrigo Gutierrez | Founder, Corialent

9:45AM

Keynote

"B2Beast: Analyzing the Best in the Biz"

Sally Tenley | Coordinator, The Business Awards

10:15AM

Fireside Chat

"Ten Commandments of Consumer Marketing"

An award-winning creative director busts the ‘B2B is different’ myth. He’ll share everything he learned from 12 years in the B2C world and how it applies just the same to B2B.

10:45AM

Networking break

Make friends. Have ideas. Finally use those fresh new business cards.

11:00AM

Panel: Ask the Client 

5 marketing managers from the world’s biggest B2B brands are available to answer your questions.

11:45AM

Panel: How Did They Do It?

In this moderated panel, the brains behind the Smarter World campaign share how they convinced one of the world's largest software companies to invest big in work that doesn’t talk business.

12:30PM

Closing Remarks

"Remember This One Thing"

Rodrigo Gutierrez | Founder, Corialent

12:45PM

Lunch


1:00PM

EXIT


TECHNOLOGY IS BEST WHEN IT BRINGS PEOPLE TOGETHER

MATT MULLENWEG

OUR SPONSORS

Thank you so much for your support.

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